A CAMPAIGN has been launched in Stoke Heath in a bid to improve road safety.
This comes just days after a tragic incident on Hanbury Road last Thursday when a cyclist sadly died after being involved in a crash with a light goods vehicle.
John Ellis from Stoke Parish Council is campaigning to Worcestershire County Council to lower the speed limit in the neighbourhood from 40mph to 30mph.
He said: “The highways put the limit up to 40mph last year and we are going to write to them to get it back down again.
“When accidents do happen the victim has more of a chance of surviving if the car is going at a slower speed.”
Police have not indicated that speed was an issue in the crash on Thursday and are still working to determine the circumstances for the incident.
A Worcestershire County Council spokesperson said: “Speed limits on all A and B roads have been assessed in the last few years as part of a comprehensive countywide review process, and the limits in place on Hanbury Road were considered appropriate when looked at recently.
“The Parish Council will need to raise any queries in the first instance with their local county councillor.”
Coun Chris Bloore said we must be respectful for the family at this difficult time and be aware that the road itself is a dangerous one with blind spots and occasions where motorists would be blinded by the sun.
“I think we need to look at all options of making the road safe for residents, cyclists and motorists and if that involves looking into lowering the speed limit, creating a cycle path and pointing out blind spots.
“As much as I am all for supporting lowering speed limits and I am happy to support them, this is more than just speed.
“That road is far too busy and maybe we need to widen the road and put in a cycle path.”