BROMSGROVE’S Superdream creative agency which went into administration on July 5 has been bought by Birmingham branding specialist Orb.
Orb said it was aiming to create a ‘super agency’ as former ‘dreamers’ Hannah Moreton and Aaron Jones joined the firm’s management team as head of client services and head of digital.
The pair teamed up with Orb’s founder Rob Bloxham who said the company could now offer new and existing clients the ‘full-service of marketing and advertising communications’.
Mr Bloxham said: “Powered by the hugely successful and established Elonex Group which is backing the venture, the acquisition provides significant financial stability for Superdream’s former clients and staff.
“This is a great opportunity for us to build on existing relationships and take on the biggest agencies across the UK, as we join the Elonex vision to elevate Birmingham to the city of collaboration and creativity that competes globally.
“It will be business as usual, with Aaron and Hannah now working to secure existing clients and staff from Superdream to strengthen Orb’s offer.
“We are already well known in the region as branding specialists and the expertise we are bringing into the team from Superdream will enable us to offer clients the full suite of marketing and communications services, all from one agency and one team.”
The deal was concluded earlier today.
Some staff had already left to find new roles but everyone else who worked at Superdream will be offered a position.